Tuesday, June 19, 2012

Valero Energy sings branding agreement with The Pantry

RBR Staff Writer
Published 19 June 2012

Texas-based convenience stores operator Valero Energy has signed a branding agreement with The Pantry that will spread the Valero?s flag throughout the Southeast.

As per the new deal, 143 properties will be converted to a newly created Valero and Kangaroo Express co-branded banner across Alabama, Florida, Georgia, Louisiana and Mississippi, reported CSNews.

In addition, the company said 25 additional sites in Florida will be branded with its standard teal and gold image.

With this move, Valero's coast-to-coast network will grow to nearly 5,400 retail and wholesale branded outlets.

San Antonio-based Valero has also entered into an unbranded supply agreement with The Pantry, the parent firm of Kangaroo Express, to supply additional unbranded sites in Florida.

North Carolina-based The Pantry operates more than 1,600 stores in 13 states of the US.

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